KENT briefs have been spring clean since day one.

Our underwear are 100% free of pesticides, toxins and plastics - but we know we’re not the only ones in your drawer. Just in time for spring, take our ultimate decluttering and detoxifying challenge for your underwear drawer.

detox 101

Traditional detoxes focus on clean, organic food - welcome to our annual detox program for clean, organic underwear.

Swapping out synthetic briefs that are past their prime for plastic-free, plant-based comfy clean-ness not only benefits your body, but also the planet.

two week pack

Never be out of clean underwear again. Our Two Week Pack is designed to be the foundation for a clean, happy underwear drawer. Find just the right mix of bikinis, high-waist briefs and thongs in core colours. Shop the Two Week, 14 pairs for $18/pair (save 25%) or, opt for our Full Week.

Available for a limited time, March 24- 31.

recycle club

Cleanse your underwear drawer and keep mother earth clean too! Did you know.... only 1% of clothing is recycled, and the rest ends up in landfill. Help divert underwear waste and recycle your old briefs (any brand!) past their prime.

Purchase a shipping label and send briefs to our recycling partner - and get $10 off your next order. Win-Win-Win!

Need to refresh worn out KENT? Join our Compost Club or find out how to compost at home!

goodbye plastic

Studies show wearing synthetic materials (plastics - nylon, spandex, elastane) can cause rashes, bacterial and yeast infections. Beyond better bad for our bodies, synthetic underwear is also bad for the earth - releasing toxins into the atmosphere with more than 4 million pounds of underwear going into landfill daily in the US alone!

Ugh! We’re here to help solve that.

hello, KENT

~ Moisture wicking and breathable

~ Naturally hypoallergenic

~ plastic and synthetic free

~ 87% less water use

~ 45% less CO2 emissions

~ Toxic free

~ 0 micro-plastic shedding during laundry

compared to conventional underwear