Organic, plastic-free underwear.

Organic cotton soft bra organic supima cotton soft scoop bra synthetic free plastic free black

Women's

Comfier days. Cuter bums.

Bikini, hipster, thong, high-waist, boyshort and bras in 100% organic cotton.

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mens and womens 100% organic cotton underwear

Men's

Meet the Breather Brief.

Breather briefs, boxers, classic briefs and tees. Plastic-free, down to the elastic.

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    Most underwear is plastic. Ours isn't.

    • Zero synthetics

      No polyester, nylon, elastane, spandex or lycra. Not even the sneaky 5% hiding in a "cotton" label.

    • Naturally stretchy & breathable

      Long-staple organic Supima® cotton that moves with you and actually breathes.

    • Clean against your skin

      GOTS-certified fabric, sewn in a GOTS-certified facility. No forever chemicals, BPAs, azo dyes or synthetic softeners.

    • Compostable afterlife

      Briefs returned to soil in 90 days in LA Compost's testing. Not a landfill for the next 200 years.

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    large pile of discarded textile waste | KENT | super natural basics

    did you know?

    More than 2/3 of all clothing is made from plastic.

    Most underwear is made from synthetics and plastics that don’t belong on your skin, or in our soil. KENT is 100% organic, 0% synthetic: free of petrochemicals, fossil fuels, pesticides, PFAS and BPAs.

    What’s actually in your underwear?

    Compared KENT Most underwear
    Fabric KENT: 100% GOTS-certified organic Supima cotton Most underwear: Synthetics and plastics
    Elastic and thread KENT: Bio-based elastic, plant-based thread Most underwear: Usually synthetic stretch fibres
    On your skin KENT: No pesticides, PFAS or BPAs Most underwear: Synthetics and plastics against your skin
    When it’s worn out KENT: Compost it (after a long, long life): briefs gone in about 90 days Most underwear: Hundreds of years in landfill

    compostable afterlife.

    We sent our briefs to LA Compost’s composting center. They disappeared in 90 days. When your KENT is worn out: wash it, cut it up, compost it. Or join our Compost Club and we’ll do it for you!

    Banana peel: 1 month, Apples: 2 months, KENT briefs: 3 months, Avocado pits: 6 months
    How to plant your pants™

    What everyone is saying

    • “So comfortable and so well fitting, I totally forget I have underwear on, in a good way!”

      Kevin B.

    • “Comfortable, supportive and feels like I’m wearing nothing.”

      Veronica S.

    • “The most comfortable briefs I’ve tried. The waistband fits great without pinching and the cotton is incredibly soft.”

      Sean C.

    • “These really are the best: quality, design, wear.”

      Christa P.

    • “10/10 would recommend, and already have recommended to friends.”

      Caleb

    • “Superb quality, truly sustainable (100% compostable!) and safer for skin and planet.”

      Emily

    Don’t take our word for it.

    • The cleanest, greenest underwear you’ll ever find.
      Treehugger
    • One of our favorite destinations for sustainable underthings.
      Refinery29
    • KENT addresses a structural blind spot in the fashion system.
      Forbes
    • 100 percent compostable and will break down in soil after just 90 days.
      PureWow
    • Turning fashion into fertilizer… underwear you can chuck in the composter.
      Financial Times

    2023 World Changing Ideas Award: Finalist, On the Rise.

    The First Fit Guarantee

    Your first pair fits, or we make it right.

    If your first pair of KENT doesn’t fit, we’ll make it right with a free size exchange, store credit or full refund, no return fee. Ordered a few? Open and try one pair first, and keep the rest unopened until you know your size.

    Read the full policy

    Your body deserves better basics.

    Underwear spends more time on your skin than almost anything else you wear. So we made ours with higher standards and fewer ingredients: organic Supima® cotton, plant-based stretch and cotton thread. Nothing synthetic, ever.

    Read more

    Most underwear is made from synthetics and plastics that don’t belong on your skin — or in our soil.

    At KENT, we’ve made it our mission to create the best organic cotton underwear for women and men, crafted from 100 percent GOTS-certified organic cotton — completely plastic free and synthetic free. Naturally soft, incredibly breathable, and zero waste, our essentials are gentle on your body and the planet.

    With a fully compostable afterlife, every pair helps eliminate millions of pounds of underwear waste from landfills each year. Because what we wear closest to our body should be as natural as what we put in it.

    Welcome to the future of regenerative, healthy, plastic free underwear.