What is ‘regenerative agriculture’?

The next sustainability-related keyword in fashion you’ll soon be hearing a lot of: regenerative agriculture. We’re not exaggerating about the benefits of this holistic approach to farming, there’s actually data to back up its promise of reversing climate change. Regenerative agriculture shifts the sustainable mindset of reducing the negative to maximizing the positive – and that’s something we’re proud to support and incorporate in our line of organic underwear.   Not sure what all this means? We outline below why regenerative farming is a significant concept in the sustainable fashion world.   What is regenerative agriculture? When it comes to...